Service manuals built for the technician, not the archive.
Art Director: Subhojit Sanyal. Designed at Storytellers, prior to the founding of Subhojit For Sale. It is not a Subhojit For Sale client engagement.
PLUSS is an industrial and scientific manufacturer whose products are used by technicians on factory floors, in service bays, and on site. Their documentation — service manuals, technical specifications, supplier reference tables — was written by engineers, for engineers, and laid out by nobody in particular. The information was all there. Finding it was the problem.
Technical documentation is the least glamorous editorial brief there is, and one of the most demanding. There is no room for interpretation. A technician with oily hands and poor light needs to locate a torque figure in seconds. That constraint drove every decision: a table structure that survives dense specification data, a typographic hierarchy that stays legible at small sizes and on cheap paper stock, and a navigation system that works whether the manual is read front-to-back or opened at random.
We designed the manuals for the person holding them, not for the archive they would eventually sit in. That is the whole of the brief, and most technical publishing forgets it.
Art Director: Subhojit Sanyal. Designed at Storytellers, prior to the founding of Subhojit For Sale.
